array(1) { ["quality_session"]=> bool(false) }

Register for the FREE Webinar - SEO in a Changing Search Landscape

Position 1
for 'rockdale office furniture'
Page 1
rankings achieved for core industry terms, including 'office desks sydney'
Position 1
for 'quality office desks'

The Challenge

Key Problems

Increasingly fierce competition limiting their chance to be found online.
Get a steady stream of organic traffic to potentially transform into sales.
Draw interest to the business and create visibility as a reputable furniture supplier.
Rockdale Office Furniture Case Study

Since their inception, ROF has been the answer to all office furniture needs. Innovative and inspiring, ROF brings you top, hard-wearing furniture at transparent pricing. Driven by an ethos of providing customers with quality furniture at fair and accessible prices, the team strives to offer an extensive product range that stands the test of time. 

The business is renowned for producing functional, modern pieces, as well as a good range of office furnishings.

It is truly an online destination for businesses who want premier quality office furniture.

Wanting to build online sales in Sydney as well as increase foot traffic to their physical store in Rockdale, ROF decided to partner with OMG on a hyper-targeted SEO campaign that would guarantee stellar results.

After partnering with us for just over 3 years, they have achieved incredible results, ranking on page 1 for competitive keywords including “office furniture sydney”.

OMG helped hit ROF the ground running with an SEO strategy that will deliver immediate results.

Our Approach

Competition in the online retail industry is becoming increasingly fierce, even more so than the real world of brick-and-mortar stores. To help ROF stand out from the crowd and appeal to the people who are most likely to buy their products, we made sure our campaign was engineered as a profitable marketing investment.

Using the expertise from our clients who have garnered great success from their SEO campaigns, we grew their campaign to help them become a dominant force in their niche.

The problem is though – having a great product is only the first step. So OMG drilled down on what mattered – online visibility.


In-depth keyword and competitor analysis to best guarantee lifetime results.


Website restructure and content optimisation to boost their performance in the SERPs.


On site SEO target quality traffic and move ahead of the competition.

Strategy & Execution

We work with great companies of all sizes and we've
helped big name brands grow even bigger

Let’s increase
your sales
100% transparency, no excuses, and no dodgy practices. Just serious digital results.